Orby AI Raises $30M for Generative AI Platform

Orby AI, a startup specializing in generative AI to automate complex enterprise tasks, has secured $30 million in Series A funding. The company introduced its “large action model” technology, which generates automation scripts from multi-modal inputs like screenshots, clicks, and keystrokes. Unlike traditional rule-based robotic process automation (RPA), Orby AI’s platform leverages generative AI to handle intricate business processes. The funding will support ongoing product development and market expansion, with current traction in back-office functions across various industries. CEO Bella Liu believes the technology will enhance human productivity and create more jobs by automating repetitive tasks. Investors are optimistic about Orby AI’s potential to lead in AI-powered enterprise automation.